Wednesday 2 August 2017

Future of Classified Websites in India

A method used for advertising in newspapers, magazines, journals, online or other periodicals is known as classified advertising. As time passed by these ways of advertising has taken a leap towards modern trend. With websites coming into this field, the whole scenario of classified advertising has changed. Newspapers are losing the classifieds market and online classifieds are capturing it. The change was so fast that newspaper took a long time to understand it. But now damage is beyond repair.

Classified Websites in India
Classified Websites in India


These days going for a Classified Websites in India can always be a better option for a new startup as well as for existing classifieds. The first ever online classified website is Craigslist which came into existence in 1995. Nowadays even these older website tends to keep on changing in way and appearance of website as time passes by. In order to be with technology no method or way can be fixed. But one should always try to have these characteristics in each of his classified websites in India:

  • Personalized: For a classified website the main goal should be creating of a working email address. Many users are unknown in classified websites, so no other detail is required in the account but at least an email address should be provided.  On other hand users should be capable enough to personalize their activities, so as to maximize their efficiency. Customized search option, profile listings based on services or products and other tools can help to make a website feel personalized. 
  • Better Search and Organization: Some of today’s largest online classified websites search abilities are very simple and as a result their many limitations of it. Taking time in developing more subcategories can always be termed as a good starting point, but along with it you should even allow your users to browse multiple categories. 
  • Integrate Social Websites: Nowadays social media is not only used for personal communications, but along with it, it is even used to promote one’s own business. Those that know how to employ social media to respond to customers in real time, as well as generate new leads, are the ones best equipped to both build and maintain a brand in this new world of classified websites in India. 
  • Make Sure Ad’s are Seen by Your Customers: Posting an Ad in classified website should not be in a way of putting a message into bottle and throwing it into the ocean hoping that someone might see it. There are all chances of you Ad campaign being a failure if it is posted in classified website without knowing your customers. In fact make it a bit more personalized and try sending emails to your customers. When it comes to offering goods or services, or hiring on a regular basis, businesses and consumers need a better infrastructure to ensure their needs are met on both sides of a listing.

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